The first Instagram Live Chat Series with MDFF Greece—Athens’s (Nov 6-8) guest Daniel Gava, Brand strategy advisor to the architecture and design industry. Daniel has been invited to host the live chat series via an Instagram Takeover, joined by top creative industry fellows to talk about the current state of affairs, the think tanks, and practices currently in motion.
This is part of MDFF Greece’s initiative New Forms Of Presence, as a response to this forced intermission, in which guests of the festival are invited to experience new ways of expression, communication, connection, beyond the traditional formats of engagement, enhancing a spirit of community within the creative “tribe.” The guests are invited to reinvent themselves through a series of personal semiotics, always connected to each one’s oeuvre or discourse; to present, connect, and communicate, beyond their familiar form of presence, allowing new shapes of being to come forth via new contexts.
The concept was based on the idea of presenting our guest Daniel Gava by raising a simple question: What is the new form of presence for a Brand strategy advisor to the architecture and design industry during a lockdown? How can a live experience exchange, to a certain extent, touch upon thoughts, reflections, and topics of discussion that we hold behind the screen? These live chats aim at the one hand to zoom into the guests individually, and on the other hand, zoom out looking at the way each can share knowledge and observations or inspirations that relate to the industry each one represents.
This first “episode” includes three 20 mins chats with three guests. The first guest sees Lisa Burdge, co-founder of Olympic Studios, Archlight Cinema, and The Cinema at Selfridges. She is the creative mind behind the drive to reinvent the Independent Cinema scene in the UK.
The chat revolves around the current state of the cinema scene, how the viewing experience has evolved in recent years, how cinema survived by many things such as Netflix, how big movies have been postponed for the first time globally, the art in keeping the dialogue with an audience, and the expected transformations in the near future.